The Social Media platform is a great place to advertise and promote your event. You can hold competitions and keep the followers engaged through contest and giving away freebies.
You should also be consistent in your posts and you should always be in the minds of the customers.
These are some effective ways to promote your event on social media and make it a grand success:
• Interact with Your Followers:
It is very important to interact with your followers. They need a face for the company and they want to interact with a human being and not just a robot. Thus you should have a personal touch with your followers and engage them to follow and attend the event. The more you interact on a personal level the more the chances that the followers will attend the event and make it a grand success.
Also you can chat with the followers and also send them mails about the event. This will help keep the event in their minds and they will then experience a dire need to attend it.
• Use Hastags: –
Hashtags are an important part of promoting your event through the social media. You should use relevant hashtags and then use them intelligently. The hashtags should be in sync with the event and the concept of the event and they should also be attractive and catchy.
By adding relevant hashtags or you can take the help of a Best Digital Marketing Company Gurgaon, you make sure that your event becomes a success as more and more people will be directed to your landing page when they use the same search keywords and this is why hashtags are critical and important.
• Keep Posting Consistently: –
It is critical to keep posting relevant content relevant to your event continuously and consistently. It is important to keep the customer hooked and posting consistently sees to it that the customers always have the event in mind and do not forget the event.
The more consistent your posts the more the followers will have the event in their minds and in this era of short attention spans it is necessary to reiterate and keep pushing your event message in the followers mind and you can also do a crash course of Digital Marketing Training Gurgaon to learn more social media strategies to promote your event.
• Hold Competitions: –
It is also a good idea to hold contests and competitions where the followers are encouraged to contribute to some part of the event promotions and you can give away free passes for the event to the winners.
Also you can run referral programs where the followers get freebies by inviting others to the event and thus help in helping make the event a success.
The competition can be about creating a logo for the brand or for creating a tag line for the event or some other promotional activities.
The benefit of this is that it keeps the customer engaged and he is all the time reminded to attend the event and follow it too. Also this can help, through word of mouth, to make your event a grand success.
• Create a Brand Ambassador: –
You can get all your followers on the same platform and then organize a competition where they can compete to become your companies brand ambassador.
By becoming your companies brand ambassador will interact will the followers and provide a personal touch to the event promotion.
People want to interact with a human face and thus it is critical to have a brand ambassador who will become the face of the company.
The role of the brand ambassador will be to interact with the followers and also keep the audience engaged and in the loop for the event thus making the event an absolute success.